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We’ll get through it, but we’re going through a painful transition.” He doesn’t seem to be sweating the situation, though it helps that the heavily air-conditioned “CBS Mornings” set makes that impossible. “There’s been major disruption in this business. “You can’t deny that cash flow at media companies is less than it was or that their share prices are way down,” Robbins says. They will likely not turn a profit, given their massive budgets, in their theatrical runs. “Transformers: Rise of the Beasts,” based on the popular toys, and “Mission: Impossible - Dead Reckoning Part One,” Tom Cruise’s latest outing as agent Ethan Hunt, opened below expectations this summer. Even two of Paramount’s biggest franchises, both in their seventh installments, are showing signs of aging. As for the box office, it’s down nearly 20% from pre-COVID levels - a sign that the filmgoing audience could be more comfortable watching movies at home. The cable business is vaporizing, movies have been eclipsed by TikTok and YouTube, and streaming, which was supposed to usher in a golden era of entertainment, turned out to be too expensive to maintain. Outside of “Barbie,” things aren’t going so hot for the Hollywood studios who write the diminishing residual checks. Strikes have happened before, but this one is taking place at a difficult time.” There has to be a way forward, and hopefully we’ll find it soon. I know how important that is to actors and writers. “I’m a guy who went to my mailbox and got residuals. As a member of the directors guild, as well as a former member of the actors union, Robbins has a unique perspective on what’s going on. And the delicate social fabric of the entertainment ecosystem has frayed, with each side faulting the other for letting it come to this. The effects of this industrywide shutdown are seismic - movies and shows have stopped shooting, leaving hundreds of thousands of people without paychecks.
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“They’re going to strike,” he says with an air of resignation.Īnd on July 14 they do, sending 150,000 actors to the picket lines alongside the 11,500 screenwriters who have been holding out since May for a contract that, among other things, gives them more generous royalties from the streaming services that license their work. There are still 48 hours to go before contract negotiations collapse between the studios and the actors union, but Robbins knows where this is heading. But as Robbins settles into a white leather chair on the deserted set of “CBS Mornings” in July, all the momentum he’s established at the studio he’s led for two years is about to collide with a pair of labor strikes that will bring Hollywood to a standstill. If “Mutant Mayhem” draws crowds, it will end Paramount’s summer on a high note.
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In a sign of how much the entertainment business is changing, Paramount and Nickelodeon will also produce two seasons of a streaming series with the voice cast from the movies that will serve as a “bridge” between the films.
2, and Robbins is so bullish on what Rogen and Goldberg have delivered that he’s developing a sequel. “ Teenage Mutant Ninja Turtles: Mutant Mayhem,” the result of the four-year journey to reinvigorate the tired kid’s franchise, opens in theaters on Aug. So you can have a different kind of conversation with him.”
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He knows how to wrangle a movie into existence. “He has a fundamental understanding of the process. “He’s actually made movies, which puts him in a different category from most studio executives,” says Rogen.
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